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December 2013 NPD: Microsoft responds touting top-selling home console status

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On the back of The NPD Group’s sales report for the month of December 2013 in the US, Microsoft has responded to the data with its own statement.

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Over the course of December 2013 in the US, Microsoft’s Xbox One managed to sell an impressive 908 000 units alongside an additional 643 000 units of the Xbox 360 sold to consumers, putting both consoles in the lead ahead of competition from Sony for the month.

Corporate vice president of marketing, strategy and business for Xbox, Yusuf Mehdi, wrote in a statement:

“We’re grateful for the excitement and support of our fans – many purchasing their next Xbox console and many joining the Xbox family for the first time. Our journey is just starting, with more innovation, games and entertainment coming in 2014 and far beyond.”

Here are some of the highlights for Microsoft from this month’s latest NPD report:

- Total combined retail spend on the Xbox platform (Xbox One and Xbox 360) in December reached $1.39 billion, 50 percent of the combined software, hardware and accessories spend in the U.S.
- During the month of December, Xbox One held six of the top 10 spots on the new generation console game title list: Battlefield 4, Forza Motorsport 5, Dead Rising 3, Ryse: Son of Rome, Madden NFL 25 and Call of Duty: Ghosts
- Attach rate for Xbox One and Xbox 360 held at an average of 2.9 games per console


What do you make of the latest sales results in the US? Here’s what Sony had to say:

- December 2013 NPD: Sony responds claiming ‘cumulative sales’ leadership (Read More)


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