EL33TONLINE: News tag archive: nitetouniteforkids

The Entertainment Software Association’s (ESA) annual children’s charity dinner, “Nite to Unite for Kids,” which took place on October 13th in San Francisco, was this year able to raise a whopping $800 000 as a result of the sold-out dinner, auction and casino event.

Proceeds from the event will be donated to a selection of organisations that provide aid to children in need, including Web Wise Kids, Hope Lab, ThanksUSA and the One Economy Corporation.

ESA president and CEO Michael Gallagher praised attendees and members of the videogame industry for their support, noting that this latest fundraiser has brought the total amount donated to the ESA Foundation to an incredible $11 million.

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The eleventh annual Nite to Unite for Kids was held on Wednesday in San Francisco, a charity event started by the ESA Foundation (an arm of the Entertainment Software Association), which includes a silent and live auction.

The event also played host to a small awards ceremony, where Shigeru Miyamoto was honoured with this year’s 2009 ESA Champion Award. The award has previously been given to industry veterans such as Sony Computer Entertainment’s Ken Kutaragi, Electronic Arts’ Bing Gordon, Sega’s Isao Ogawa as well as Nintendo of America’s Howard Lincoln.

This time, the award was handed out by Nintendo of America’ Reggie Fils-Aime, who introduced Miyamoto with some game playing anecdotes of his own, regaling the crowd with his early experiences with games made by Miyamoto himself. In front of a standing ovation, Miyamoto took the stage and gave a small speech, concluding with a challenge to game developers to create games that captivate the imagination of children around the world and to “see what we can do to put smiles on their faces.”

The Nite to Unite for Kids event has raised $11 million for children’s charities since 1999, through donations from individuals and industry companies.

Thanks Gamasutra!