USA Today is reporting that in the run-up to the launch of Mass Effect 3, EA and BioWare are sending copies of the game skywards using weather balloons.

Say what?

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Readers in the UK, Europe and North America, please bear with us for a second, because gamers like us here in South Africa find things like this incredibly cool!

El33tonline Editor-in-Chief Lisa is currently in London following her attendance of the PlayStation Experience, an event hosted by Sony Computer Entertainment Europe to give journalists in the EMEA region a chance to go eyes- and hands-on with all kinds of exciting PlayStation 3-exclusive games, including Killzone 3, Resistance 3, inFamous 2, Journey, MotorStorm Apocalypse and Uncharted 3.

During Lisa’s travels she happened upon a heart-warming sight in the sub-zero city – an advertisement for Dead Space 2 on a double-decker bus!

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Whoever said that Spartans only fly in videogames?

Well I guess I just did, so that’s one person, but if anyone else has ever been convinced that a heavily armoured super soldier can’t fly in real life, then they had better watch this video demonstrating a neat public relations event to promote the impending release (!!!) of Halo: Reach.

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Do you live in or around London, England? Will you be near London around the time of mid-June this year? And lastly, are you looking forward to the release of Metal Gear Solid: Peace Walker for the PSP, specifically in the UK on June 18th?

Well, if you answered yes to some or all of the above questions, you’re in luck, because Kojima Productions luminaries Yoji Shinkawa (art director) and Hideo Kojima himself will be visiting London as part of their promotional tour for Metal Gear Solid: Peace Walker, visiting two retail outlets to meet with fans and sign “exclusive inlays” for the game.

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