EL33TONLINE: News tag archive: ces2010

After the announcement at CES 2010 that Project Natal would release in time for the holidays this year, a bit of technical information was revealed regarding the motion sensing technology, while an additional developer video (featuring Peter Molyneux, amongst others) has been released, discussing the future possibilities of the device.

Project Natal DevicePrincipal Researcher for Microsoft Research, Andrew Fitzgibbon, told the crowd gathered at the conference: “What Natal does, is it evaluates effectively trillions of body configurations every frame. We’ve made it do that 30 times a second.”

So while this doesn’t necessarily dictate the speed of the game utilising Project Natal’s camera system that recognises a user’s movement in 3D space, continuing to allow future games to run at 60 frames per second, it will give developers pause for thought when trying to determine what frame rate they will want to lock their games at.

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Sony make.believe LogoSony’s new global brand message, “make.believe,” made a North American debut at the CES 2010 show yesterday, which kicked off in Las Vegas last night. The new message, pronounced ‘make-dot-believe,’ was introduced by Sir Howard Stringer, Chairman, CEO and President of Sony Corporation, in Berlin last September.

According to Sony, “the make.believe initiative is not a traditional advertising campaign or slogan. It is a platform for engaging consumers with the world of Sony in entirely new ways, and marks the first time in the Company’s history that it has had a unified global brand message across all of its businesses, from electronics to entertainment to network services.”

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New Xbox 360 EliteMicrosoft delivered their annual keynote at the CES (Consumer Electronics Show) 2010 show, which kicked off last night in Las Vegas, and true to form some interesting Xbox 360 news was revealed.

Microsoft announced that over 39 million Xbox 360’s are now in homes around the world, while over 500 million games have been sold since the console launched, generating 20 billion dollars in sales.

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