EL33TONLINE: News tag archive: activivisionblizzard

Modern Warfare 2 Logo

Gross is right.

Activision Blizzard, with chest puffed out and trumpets blowing, has announced that last year’s industry destroying Call of Duty: Modern Warfare 2 has grossed a mind-boggling $1 billion worldwide since its release on November 10th 2009.

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Modern Warfare 2 Logo

Activision has begun tooting its horn again regarding sales of their latest mega-blockbuster hit, Call of Duty: Modern Warfare 2.

Not only did Modern Warfare 2 sell an incredible 4.7 million units on day one, and gross an amazing $310 million, Activision now informs us that in a five day period following the launch of Modern Warfare 2, the game has become the “biggest entertainment launch in history” and has “set a new worldwide estimated five-day sell-through record of approximately $550 million, according to internal Activision estimates.”

Lots of estimations in there, but amazing if accurate.

To go along with their estimates, Activision released a few comparisons to the rest of the entertainment industry, just to put the numbers in perspective:

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