In a bit of news that is sure to surprise nary a reader, Nintendo’s lineup of casual titles has dominated the first-half of 2009 in the UK in terms of software sales, as hard-hitting titles on PS3, Xbox 360 and PC struggle to keep up, according to information released by Chart Track via ELSPA (Entertainment & Leisure Software Publishers Association).
Leading the list of top selling games in the UK is Wii Fit, which has managed to claim a number of weekly chart topping sales figures since its release last year, while Wii Play and Mario Kart Wii do their part to form 72% of the top five games’ sales volume, reaching a combined 1.65 million units sold.
Professor Layton and the Curious Village sits at No. 4, while the PS3-exclusive Killzone 2 follows up at No. 5. And Resident Evil 5?
Resi 5 surprisingly only manages a place at No. 6, popping in just ahead of Dr. Kawashima’s Brain Training at No. 7, which has now managed to sell an incredible 3 million units since its release, making it the most popular game in the UK ever.
The Sims 3’s performance so far this year is impressive, placing itself at No. 8 on the best sellers list, despite only having been released a month ago. Call of Duty: World at War and Mario & Sonic at the Olympic Games chart at numbers nine and ten respectively.
Director general of ELSPA, Michael Rawlinson, commented on these results by saying: “These figures are clear evidence that gaming is now mainstream in the UK. The demographic has changed, so it’s time we did away with the misperception that videogames are merely the preserve of teenage boys shooting zombies.
“Innovation in the industry means the social and educational benefits of gaming are now enjoyed by players of both sexes and of all ages,” continued Rawlinson.
Performance figures for 2009 in the UK so far are the second best the region has seen, as year-on-year sales drop by 5.7% and ‘only’ 29.7 million have been sold thus far, compared to 31.5 million units for the same period last year. Prospects are positive, though, as business group director of GfK Chart-Track, Dorian Bloch said:
“The videogame entertainment markets show that across software, hardware and accessories, the first half of 2009 is a solid platform for retailers, manufacturers and publishers to build momentum into the last quarter of 2009.
“The widening demographic and the growing trend in physical-motion gaming, means the industry is well positioned to see further growth.”
The full list of top ten best selling games for the first half of 2009 in the UK are as follows:
- Wii Fit
- Wii Play
- Mario Kart Wii
- Professor Layton and the Curious Village
- Killzone 2
- Resident Evil 5
- Dr Kawashima’s Brain Training
- The Sims 3
- Call of Duty: World At War
- Mario & Sonic at the Olympic Games
Source: GamesIndustry.biz
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Comments
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i,m sorry to say this but excluding killzone 2 resi 5 and cod this is a list of casual market trump. What does this say to indie game makers with a genius concept when all of these mini-game based wii games are shoveled down our gaming throats...
I disagree Bob. Games such as Mario Kart Wii and Professor Layton & the Curious Village can hardly be classified as mini-games. No offence, but how do hugely successful ideas such as Wii Fit and Dr Kawashima's Brain Training have a negative impact on indie developers? If anything, the fact that these games are based on unique ideas should inspire them to develop games for the Wii.
It says: "Forget that genius concept, chump, think up some great casual mini-games!"
Jokes aside, this data speaks to Nintendo's complete dominance in this hardware cycle, allowing them to dictate not only the pace of the industry, but what games sell on the platform.
Note that there aren't any 'hardcore' Wii games on the list, but the hardest of the core (Killzone 2, CoD and Resi 5) do at least make an appearance, despite the relative sales capabilities as a result of the number of PS3s and Xbox 360s that publishers and developers have to aim for in the UK.
Indie developers will always be (well, in the past and up until now, at least) up against these kinds of titles, but they, too, can take advantage of the sheer number of Wii and DS consoles out there to create something clever and try to make a splash.
If their concept is genius and unique enough, they're going to be met with at least a modicum of success, which would be a great success relative to the size of their team. Success builds on success, so they would eventually be able to work on larger scale projects.
Data like this shouldn't be depressing, but indies should instead try and find a way to take advantage of current trends and play the numbers game - there are over 100 million Wii and DS units in the wild combined, which should strike developers as a great opportunity.
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