See it here first, Euro/USA Wii packaging.
This could quite easily be mistaken for an Apple product because of the predominantly white exterior. Wii take a closer look.
This is it guys, you’ve anxiously been waiting for this, the first glimpse of the box you’re going to be walking out of the store with come December. On the other hand, if you are expecting it for Christmas, study this image very carefully so that you’ll know what you’ve just got when tearing off the wrapping paper.
The Nintendo Wii, the successor to the GameCube and Nintendo’s vision of the future of gaming, will come neatly packaged into this cute box, which could quite easily be mistaken for an Apple product because of the predominantly white exterior, the grey text and the white piece of hardware on the front. Is it not beautiful? So clean and so simple.
The box design ties in with Nintendo’s strategy for this console. They are trying to attract non-gamers to join in on the fun. People may be nervous walking out of a store carrying a brightly coloured big box with cartoon like characters on it, think about it, it would be quite an intimidating experience if you were not a gamer. Instead you can walk out of the store carrying something that has a sense of style about it, and definitely does not fit into the stereotyped image of Nintendo being for kids only.
It is also very clearly indicated on the box that it will be pre-packed with Wii Sports. To find out more about Wii Sports read the preview here.
The box dimensions are estimated roughly at 60cm long by 40cm tall, being 15cm deep. The box will open like a shoebox, with the entire top coming off (these details have not been confirmed).
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